Vietnam’s Telecom Market is on a dynamic growth trajectory, with digital advertising spend rising to USD 1.15 billion in 2022 with a Year-on-Year change of 18.5%. Fueled by the National Digital Transformation Program, 5G network expansion, robust mobile penetration (145.8 million connections), and infrastructure enhancements, the telecom sector is set for a remarkable journey ahead….
Singapore-based mobile technology leader, Novosol, is making waves in the telecom industry, creating new revenue opportunities for Telcos in a quick span of three months via its breakthrough moLotus mobile video customer interaction platform – a GSM-based technology which reaches out directly to the inbox of all mobile handsets irrespective of phone type or model;…
Mobile advertising has become the fastest growing revenue segment with global mobile ad spending expected to reach a record of USD 327.1 billion by the end of 2022. This figure marks an increase of 20 percent compared to the previous year. The spending is projected to reach nearly USD 399.6 billion by 2024 (Source : Statista). Telcos are yet…